10 Feb 2010

WhatIWore: I am getting really pumped about my NYFW plans, especially speaking as a panelist during the IFB’s Evolving Influence Conference: Navigating Blog Ethics. This topic is especially important to me and cannot wait to speak! I’m attending other panels throughout the day so please come say hi during the break times!

More info:

Navigating Blog Ethics

3 p.m. – 4 p.m.

Is blogging really the “Wild West?” You hear stories of freebies, corporate seeding, unethical bloggers… you’re trying to be good, but what does this all mean? Get the scoop on ethics, lessons learned and how bloggers cope in the ever-changing media landscape.

• Creating original content
• Maintaining editorial integrity in an increasingly corporate space.
• Should journalism’s code of ethics apply to blogging?
• Fact finding, sourcing and crediting
• The ethics behind the Federal Trade Commission ruling… is it necessary?

Imran Amed -  Business of Fashion | Diane Pernet – A Shaded View on Fashion | Jessica Schroeder – What I Wore | Gina Garrubbo, EVP – Blogher |  Mary Scherpe - Stil in Berlin | Clark Hoyt - Public Editor, New York Times
Moderated by Wendy Brandes